Panasonic has officially launched the Lumix GH7, an addition to its acclaimed Lumix GH series. The new camera is packed with features that set new benchmarks in the video camera market. This new addition to the LUMIX lineup set to premiere at the 2024 Cine Gear Expo in Los Angeles.

Panasonic Announces Lumix GH7, A Camera with Unparalleled Features

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The GH7 has newly developed 25.2MP back-illuminated CMOS sensor, delivering high-resolution images with a fast response time.

Panasonic has integrated phase-detect autofocus into the GH7 improving autofocus performance. This includes new subject detection AF modes such as a target area option for precise focus on specific areas like the nose of an airplane or the helmet of a motorcyclist.

The GH7 features advanced image stabilization technology including enhanced modes such as Active I.S ‘High Mode’ for smoother on-the-move footage making it ideal for dynamic video shooting environments.

The GH7 supports 5.7K video recording at 30fps in internal ProRes RAW HQ and ProRes 422 HQ formats.

This capability is usually found in higher-end cameras requiring external recorders. For slow-motion enthusiasts, the camera offers 4K video recording at 120fps in 10-bit and up to 300fps in Full HD, also in 10-bit.

When shooting in V-log color profile, the GH7 maintains 13 stops of dynamic range. The GH7 allows users to import any color profile including those created by professional creators directly onto the camera.

The GH7 introduces the world’s first in-camera 32-bit float audio recording, delivering a wider frequency range and richer sound quality compared to 24-bit audio. This technology also prevents audio clipping.

The GH7 is designed for durability featuring a robust build that incorporates a cooling fan, enabling unlimited video recording.

This is an improvement over the Lumix S9, which had limited recording times due to overheating issues.

The camera supports internal recording of ProRes 422 HQ and ProRes RAW HQ, facilitating efficient workflows in professional production environments.

The GH7 supports proxy recording and has native integration with Adobe’s Frame.io, enabling cloud-based workflows for automatic uploading, backing up and sharing of images and videos.

This feature allows flexible framing making it easier to create content tailored to various social media platforms or specific client needs.

The GH7 is designed to withstand harsh environments with dust and splash resistance and freeze-resistance down to -10 degrees Celsius (14 degrees Fahrenheit) ensuring reliable performance in a variety of shooting conditions.

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The camera includes a tilt-free angle monitor that does not interfere with HDMI or USB cables enhancing usability during shoots.

The LUMIX GH7 now includes ProRes RAW internal recording, an upgrade that promises higher quality video capture. Capable of recording 5.7K video at up to 60 frames per second (fps).

Offers 32-bit float recording with the optional DMW-XLR2 audio interface. Adobe Cloud Frame.io compatibility for integration with popular post-production workflows.

Features versatile Open Gate framing. Real-time custom LUTs support allowing for on-the-fly adjustments and creative flexibility.

High-resolution 25.2MP sensor designed from the ground up to improve performance. Improved 13+ stops of dynamic range boost.

The sensor is free of a low-pass filter enhancing sharpness and reducing moiré through intelligent detail processing from the updated Venus engine, which is twice as powerful as previous generations.

5.7K Apple ProRes 422 HQ and ProRes RAW HQ internal recording. 10-bit 4K120p footage capture via the SD slot. Supports CFexpress Type B cards for high-speed data transfer.

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Improved Phase Hybrid Autofocus for faster and more accurate focusing. Dual I.S. 7.5-Stop 5-Axis Stabilizer for smoother, shake-free footage, accommodating various shooting scenarios from indie films to high-end productions.

75 fps burst shooting for capturing fast action. Up to 240 fps variable frame rate (VFR) slow-motion video capabilities.

3.68m-Dot OLED Electronic Viewfinder for a clear and detailed view. 3.0″ 1.84m-Dot Free Angle Touchscreen for flexible and control.

Panasonic has licensed ARRI LogC3, a logarithmic gamma curve that preserves more dynamic range and enhances post-production flexibility. Available through an optional upgrade key (DMW-SFU3A) priced at $199.99.

The image processing of ARRI LogC3 in the LUMIX GH7 has been certified by ARRI. Supports 10-bit recording modes in Creative Video mode.

Footage shot with ARRI LogC3 can be easily converted using the ARRI Look library, providing a workflow for productions that use ARRI ALEXA cameras.

The LUT package for 709 conversion can be stored in the LUMIX GH7’s LUT Library enabling real-time LUT application during shooting.

With ARRI LogC3 the GH7 becomes a viable option for use as a crash cam, drone cam or other specialized roles in high-end productions.

The upgrade key for ARRI LogC3 also works with the previous GH6 model excluding the REAL TIME LUT function.

The Panasonic LUMIX GH7 is priced at $2,197.99 / €1,961.23 for the body only. The kit which includes a 12-60mm f/2.8-4 lens, is available for $2,797.99 / €2,450.65. The optional DMW-SFU3A upgrade key for ARRI LogC3 support is sold separately for $199.99.

The LUMIX GH7 is expected to ship in early July 2024.

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