Xiaomi launches Grow With Mi initiative to expand its retail touch base in India.Xiaomi is taking a leap of faith with its new initiative in retail, an industry that was jolted by the Covid-19 pandemic. The retail move aims to bring new entrepreneurs, including the first-timers, onboard with Xiaomi. The company has also set aside a ₹100 crore support package for the next two years as it aims to double the number of retail touchpoints and exclusive offline stores.
Xiaomi is hoping that the initiative will help generate more than 10,000 employment opportunities in the country. To help the new retailers, the company will provide skill development through a “Mi Retail Academy”. The virtual training will be available in all major Indian languages. Xiaomi will assist in the shop beautification, setting up an IT infrastructure, and a “buddy” subsidy, among other support.
News Source: Hindustan times
